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当前共收录 255 条资讯, 本次筛选 255 条。

Search Engine Land SEO 快讯

Multi-location SEO: How to structure geographic pages at scale

Build your local presence around real locations, markets, and service areas instead of turning every geographic keyword into a new URL.

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Search Engine Journal SEO 快讯

Entity Mapping Works On Google. Does Any Of It Reach ChatGPT? via @sejournal, @DuaneForrester

A language model has no node to feed. Here's why on-site entity work moves Google's graph and never touches what the model learned. The post Entity Mapping Works On Google. Does Any Of It Reach ChatGPT? appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

How to turn news articles into assets for AI search

Liquid content gives publishers more ways to package, distribute, personalize, and monetize journalism as audience habits shift.

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Search Engine Land SEO 快讯

5 strategies for increasing AI visibility without messing up your SEO by Bodhium Labs

Learn how to balance AEO and search performance with smarter content decisions, stronger third-party validation, and pages built for retrieval.

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Search Engine Journal SEO 快讯

Q3 AI Visibility: AI Citations, Brand Mentions & Content Refreshes That Work via @sejournal, @AirOpsHQ

Five articles explain why AI citations fluctuate, where they come from, what makes them persist, and how to audit content for stronger AI visibility. The post Q3 AI Visibility: AI Citations, Brand Mentions & Content Refreshes That Work appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

AI halftime report: H1 2026

AI search grew, token spending surged, software stocks fell, and publishers lost traffic. Here’s what H1 2026 revealed about AI’s impact.

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Search Engine Journal SEO 快讯

European Search Strategy Goes Beyond Google & Bing via @sejournal, @motokohunt

Treat Europe as one Google market, and you'll miss Seznam, Ecosia, Zalando, and a regulatory layer that can close a door overnight. The post European Search Strategy Goes Beyond Google & Bing appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

How SEO scope creep happens and 7 ways to prevent it

Small, unbilled SEO requests add up fast. Use these seven steps to control scope creep, price extra work, and protect your profitability.

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Search Engine Journal SEO 快讯

How Perplexity Actually Picks Sources (I Read The Stream, Not The Answers) via @sejournal, @suganthan

Perplexity never skips the web, so every query is winnable. Here's what its live answer stream reveals about citations, video, and local. The post How Perplexity Actually Picks Sources (I Read The Stream, Not The Answers) appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google’s Open Knowledge Format Adds Five Trust Signals via @sejournal, @martinibuster

Google announced version 0.2 of the Open Knowledge Format, introducing five new trust signals. The post Google’s Open Knowledge Format Adds Five Trust Signals appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google’s Mueller: Fix Conflicting Metadata, Don’t Test It via @sejournal, @MattGSouthern

Google's John Mueller says if sites are serving conflicting metadata, they should fix the conflict, not test which source wins. The post Google’s Mueller: Fix Conflicting Metadata, Don’t Test It appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google’s Illyes Unsure On Shifting unavailable_after Dates via @sejournal, @MattGSouthern

Google's Gary Illyes said he would need to check whether pushing an unavailable_after date forward on every renewal causes problems. He gave a first read. The post Google’s Illyes Unsure On Shifting unavailable_after Dates appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

AI Recognizes 96% Of Brands But Mentions Almost None, New Study Finds

Find out how AI accurately describes brands but struggles with visibility. Explore Victorious' findings in this insightful report. The post AI Recognizes 96% Of Brands But Mentions Almost None, New Study Finds appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google On SEO Impact Of URLs Injected By CMS Platforms via @sejournal, @martinibuster

Google's John Mueller explains the SEO impact of random URLs injected into web pages by CMS platforms. The post Google On SEO Impact Of URLs Injected By CMS Platforms appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

AI Opt-Out May Cost Sites A Google Top Stories Spot via @sejournal, @MattGSouthern

Google is putting Top Stories carousels inside AI Overviews, raising the stakes on its new AI opt-out setting in Search Console. The post AI Opt-Out May Cost Sites A Google Top Stories Spot appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

The Future Of Search & AI: What I Learned From Google’s Latest Earnings Call via @sejournal, @marie_haynes

Is Google still a search engine? Its Q2 2026 earnings call suggests the answer is changing, and website owners should plan accordingly. The post The Future Of Search & AI: What I Learned From Google’s Latest Earnings Call appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google Search Results Still Rank Heavily AI-Flagged Pages via @sejournal, @MattGSouthern

Data ties higher AI detector scores to lower positions and to fewer pages in Google's index, though heavily flagged pages still rank in top 10. The post Google Search Results Still Rank Heavily AI-Flagged Pages appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google Lost Its Scraping Case – Now You Have To Pick A Side On The Open Web via @sejournal, @slobodanmanic

Google's DMCA case against scraper SerpApi collapsed because SearchGuard protects ad revenue, not copyright. The same reasoning weakens every site's anti-bot defense against AI crawlers. The post Google Lost Its Scraping Case – Now You Have To Pick A Side On The Open Web appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Google rolls out AI content labels in asset studio

Google's AI content label helps advertisers disclose AI-generated or edited creatives as transparency requirements expand worldwide.

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Search Engine Land SEO 快讯

Google Ads appears to separate Target CPA and Target ROAS bidding strategies

Google is giving Smart Bidding targets greater visibility, potentially making bidding strategy selection easier for advertisers.

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Search Engine Land SEO 快讯

Attribution vs. incrementality: Why you need both

Attributed conversions don’t always equal incremental growth. Knowing the difference can lead to better campaign and budget decisions.

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Search Engine Journal SEO 快讯

Why Data Integrity Is The New Technical SEO: From Crawling To Trust via @sejournal, @alexmoss

Agentic protocols are multiplying with no consensus standard in sight. Own the layers underneath instead of chasing a winner. The post Why Data Integrity Is The New Technical SEO: From Crawling To Trust appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Putting Google Ads AI Max’s automated ad copy to the test

See where AI-generated assets helped ecommerce, B2B, and B2C campaigns — and where human control still delivered better results.

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Search Engine Land SEO 快讯

Google indexed Claude Chats because Anthropic didn’t block your private chats from search engines

If you make URLs accessible to search engines and do not exclude them properly, search engines will index them.

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