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当前共收录 255 条资讯, 本次筛选 255 条。

Search Engine Journal SEO 快讯

Google Chief Scientist Who Helped Build Modern Search And AI Steps Away via @sejournal, @martinibuster

Google loses Jeff Dean, who helped build Google Search and AI, replaced by DeepMind's Demis Hassabis as Chief Scientist. The post Google Chief Scientist Who Helped Build Modern Search And AI Steps Away appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

AI Referrals Are Recreating The Oldest Mistake In Conversion Optimization via @sejournal, @slobodanmanic

If you run CRO or SEO, the oldest mistake in your discipline just came back wearing a new referrer string. Here's the fix. The post AI Referrals Are Recreating The Oldest Mistake In Conversion Optimization appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

The Future Of Discoverability

Articles alone stopped being a viable product. A discoverability framework for publishers: passive, active, owned – plus the intent-led journalism that gets you there. The post The Future Of Discoverability appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

When AI Takes The Click, Click Worthiness Should Guide Your Strategy via @sejournal, @billhunt

Search volume told you what people want to know. It no longer tells you whether they need you after AI answers. Click Worthiness does. The post When AI Takes The Click, Click Worthiness Should Guide Your Strategy appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Microsoft Advertising adds excluded content terms for Audience Ads

Microsoft now lets advertisers block Audience Ads from appearing next to specific page titles, for more control over ad placement.

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Search Engine Land SEO 快讯

Does topical focus make your brand more visible?

New research reveals why AI cites brands across many topics but recommends them only where they've built repeat topical authority.

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Search Engine Journal SEO 快讯

AI Visibility Measurement: What To Track & What To Ignore

Citations, sentiment, and LLM referral traffic make poor KPIs. Here are the AI visibility metrics that actually connect to leads, pipeline, and revenue. The post AI Visibility Measurement: What To Track & What To Ignore appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Reddit CEO Intends To Show More Reviews And Recommendations via @sejournal, @martinibuster

Reddit CEO Steve Huffman revealed intent to leverage the platform's vast amount of evergreen content on recommendations and reviews. The post Reddit CEO Intends To Show More Reviews And Recommendations appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

What Top Stories Inside AI Overviews Means For Publishers And Brands In 2026 And Beyond via @sejournal, @gregjarboe

Most publishers think robots.txt keeps them out of AI Overviews. It doesn't. John Shehata's data shows what the wrong setting actually costs newsrooms. The post What Top Stories Inside AI Overviews Means For Publishers And Brands In 2026 And Beyond appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Report That Cloudflare AI Bot Blocking Prevents Googlebot From Indexing Sites via @sejournal, @martinibuster

Anecdotal report that blocking AI training bots with Cloudflare blocks Googlebot from indexing websites. The post Report That Cloudflare AI Bot Blocking Prevents Googlebot From Indexing Sites appeared first on Search Engine Journal.

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Search Engine Journal SEO 快讯

Google Now Reports AI Search Impressions. Here’s How To Read Them via @sejournal, @cshel

Comparing which pages Google uses in AI answers against how they rank conventionally is where the new Search Console report earns its keep. The post Google Now Reports AI Search Impressions. Here’s How To Read Them appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Google Search testing forcing searchers to sign in to get more search results

This is instead of using a captcha to verify the searcher is human and not a bot.

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Search Engine Land SEO 快讯

How AI visibility adds context to PPC performance

Traditional PPC metrics show what happened. Grounding queries, citations, and share of authority help explain why.

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Search Engine Journal SEO 快讯

Open Knowledge Format v0.2 Adds A Trust Layer – No AI Agent Reads It Yet via @sejournal, @slobodanmanic

No agent reads your OKF bundle. Write one anyway: v0.2's provenance and staleness fields expose every claim your website cannot defend. The post Open Knowledge Format v0.2 Adds A Trust Layer – No AI Agent Reads It Yet appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Google expands Data Manager API with smarter audience management

Google is providing flexible audience management, smarter validation and richer Google Analytics data collection.

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Search Engine Journal SEO 快讯

Why AI Recommends Your Competitor & What To Do About It via @sejournal, @lorenbaker

Kris Jones says one word decides whether AI recommends your brand: synthesis. Here's what that means for where you spend next quarter's budget. The post Why AI Recommends Your Competitor & What To Do About It appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Microsoft Clarity adds branded and non-branded AI queries

You can now see numerous AI analytics reports broken down by branded and non-branded queries.

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Search Engine Land SEO 快讯

Ana Kostic shared why “best practice” cost her client 40% of revenue.

Ana Kostic explains why blindly following PPC best practices can backfire—and why understanding the business should always come first.

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Search Engine Land SEO 快讯

4 Google Ads settings and recommendations worth a closer look

Auto-apply, Display Expansion, Search Partners, and budget recommendations deserve a closer look. Learn what to review before making changes.

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Search Engine Land SEO 快讯

Google publishes guidance for text disclaimers in Search ads

Google explains how advertisers can add legal disclosure assets to Search campaigns and what to expect when they serve.

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Search Engine Land SEO 快讯

How to measure your brand’s visibility in Gemini

Your brand could be influencing buying decisions in Gemini long before analytics ever sees it. Here's how to uncover the missing signals.

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Search Engine Journal SEO 快讯

Free Advanced Link Training Lessons via @sejournal, @martinibuster

One of the most advanced SEOs of all time, Bill Hartzer, is giving away free advanced link training lessons. The post Free Advanced Link Training Lessons appeared first on Search Engine Journal.

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Search Engine Land SEO 快讯

Keyword research meets prompt research: A smarter way to prioritize topics

Some topics look small in search but dominate AI conversations. Compare keyword and prompt demand to prioritize what to build.

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Search Engine Journal SEO 快讯

Google Recommends Using 304 Status Code To Conserve Crawl Budget via @sejournal, @martinibuster

Google's updated crawl budget documentation recommends serving a 304 response code to Googlebot for pages that haven't changed. The post Google Recommends Using 304 Status Code To Conserve Crawl Budget appeared first on Search Engine Journal.

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