Google adds real-time reporting endpoint to Campaign Manager 360 API
Developers can now retrieve Campaign Manager 360 reporting data in real time with a single API request.
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Google adds Local customer optimization to Performance Max
Advertisers can now use PMax store-goal campaigns to prioritize nearby, high-intent visitors across Google Maps, Waze and Search.
Google updates YouTube and Discover Feed ad requirements
Google says the update improves the clarity and readability of its YouTube and Discover Feed ad requirements
Google updates Merchant Center with cross-platform reporting
Merchant Center is updating its reporting with new YouTube traffic classifications and expanded product-level performance insights.
Google to migrate Travel campaigns to Search campaigns for Travel
Google will auto-transition Travel campaigns to Search campaigns for Travel starting in Q3 2026, which can also be done manually.
Query templates: Expanding the scope of topical authority
A single query can sit inside thousands of variations. Mapping those patterns can build topical authority across an entire search network.
Cloudflare Gives AI Agents Wallets That Pay For What They Access via @sejournal, @slobodanmanic
Cloudflare announced wallets and optional identity handles for AI agents on August 4, extending paid access past crawlers to any caller and any resource. The post Cloudflare Gives AI Agents Wallets That Pay For What They Access appeared first on Search Engine Journal.
How to use MCP to get more data from the tools you already use
Your SEO tools already contain the answers. MCP makes it easier to ask questions your dashboards weren't built to handle.
The new search journey changes how SEO and PPC should work
The first search is rarely the whole journey. See how AI answers, paid ads, organic results and follow-up queries shape conversion.
Community signals are AI’s largest third-party source
UGC platforms out-cite review sites at every stage of the buyer journey. Here’s what you need to know about organic authority multiplication.
ChatGPT’s Search Index Serves Small Sites Too, Data Shows via @sejournal, @MattGSouthern
New data finds no difference in how OpenAI's in-house search index served licensed and unlicensed sites. The post ChatGPT’s Search Index Serves Small Sites Too, Data Shows appeared first on Search Engine Journal.
The Metric Most SEOs Are Still Not Measuring In The Age Of AI via @sejournal, @SequinsNsearch
AI answers now shape choices before anyone reaches your site. Measuring alignment with decision drivers matters more than measuring the clicks that follow. The post The Metric Most SEOs Are Still Not Measuring In The Age Of AI appeared first on Search Engine Journal.
Organic Traffic Dropped? What to Tell Clients & the AI Visibility Metrics to Report Instead
Is your organic traffic dropped? Learn the reasons behind this common issue affecting many agencies today. The post Organic Traffic Dropped? What to Tell Clients & the AI Visibility Metrics to Report Instead appeared first on Search Engine Journal.
What TransUnion’s AI Research Reveals About How Brands Actually Get Cited via @sejournal, @gregjarboe
TransUnion's survey of 100 marketing leaders shows AI search blind spots mirror walled garden measurement gaps. Frame GEO as a company-wide problem to get funded. The post What TransUnion’s AI Research Reveals About How Brands Actually Get Cited appeared first on Search Engine Journal.
Google investigates Merchant Center outage
Google says it is investigating reports of an issue affecting Merchant Center, but has not yet shared details on the cause or expected resolution.
Yelp brings restaurant reservations and waitlists to ChatGPT
ChatGPT users can now reserve a table or join a Yelp waitlist without leaving the conversation, streamlining discovery to booking.
Technical SEO testing: How to build a stronger experiment
The hardest part of an SEO test is knowing what caused the result. Choose comparisons and metrics that make your findings easier to defend.
Google brings new AI agent capabilities to Ads and Analytics
Google is bringing automated dashboards and conversational reporting to Google Ads and Analytics for faster analysis.
Why the traditional link building model no longer works for AI search
High-DR links, paid mentions, and link exchanges can look authoritative without giving AI systems enough credibility to recommend your brand.
How to run ChatGPT ads: A step-by-step guide from early campaigns
ChatGPT Ads work differently from other ad platforms. Here’s what early campaigns reveal about CPCs, targeting, measurement, and performance.
Common Crawl Published A Manual For Being Visible To AI, I Automated It via @sejournal, @suganthan
Check captures, robots.txt history, block fingerprints and a live CCBot probe for any domain, free, straight from Common Crawl's own archives. The post Common Crawl Published A Manual For Being Visible To AI, I Automated It appeared first on Search Engine Journal.
How customers build confidence across the search journey
AI, Google, Reddit, YouTube, and brand sites help resolve different kinds of uncertainty. Here's what that means for your search strategy.
How To Remove Negative Content From Google Before AI Answers Cite It via @sejournal, @EraseDotCom
Can you remove negative content from Google? Uncover the truth about suppression and overcoming unfavorable online articles. The post How To Remove Negative Content From Google Before AI Answers Cite It appeared first on Search Engine Journal.
AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands via @sejournal, @gregjarboe
AI's impact outpaced our ability to measure it in H1 2026. Indig's citation data, agent share shifts, and the intelligence-versus-agency split explain what changes next. The post AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands appeared first on Search Engine Journal.